Ben & Jerry’s Social Mission Content
Some brands have a point of view. Ben & Jerry’s has a megaphone. I edited these videos about cannabis conviction and the national women’s march in DC, which are some of the brand's highest-performing and most engaged social posts, edited to feel native to the feed.
Seventh Generation Monthly Content
I worked as the editor creating monthly content for Seventh Generation: street interviews, ASMR, and on-trend formats designed to feel like it came from a creator, not a campaign. Consistently some of their best performing work.